Wearable Art

Wearable Art Mandurah is a design competition and creative arts show where artists can push the boundaries of wearable art design. As the the show grew in popularity and sponsorship opportunities, it became necessary to separate the Wearable Art competition from the festival it was originally a part of. For that they needed to create a brand that would help them become the number one Wearable Art competition in Australia. They needed an identity which is authentic, bold and aspirational, and reflective of the avant-garde nature of the competition’s entries.